Wealth through value creation playbooks

Welcome to Lanell, where innovation meets strategic growth and profitability. As a distinguished venture capital and private equity management consultancy firm, we are at the forefront of facilitating innovation, concept development, and strategic planning. Our mission is to empower organizations to unlock profitable opportunities, leveraging their existing client base to connect with value-added services. Our unique value creation playbooks and comprehensive go-to-market strategies ensure that our clients not only meet but exceed their growth objectives, setting a new standard in their respective industries.

At Lanell, we pride ourselves on being architects of market-tested, results-driven strategies that enable companies to outpace their competition. Our approach integrates innovative value creation playbooks with robust go-to-market plans, ensuring that our clients achieve unparalleled success in their ventures.

Our investment portfolio is a testament to our commitment to transformative growth, specializing in identifying companies where our executive relationships and strategic insights can catalyze significant growth, operational excellence, and a positive shift in business trajectory. Supported by esteemed family offices, Lanell operates with a flexible investment mandate, thriving as a lead investor or a collaborative co-investor alongside other reputable private equity firms. Our track record of solid returns is fueled by our unique platform, inclusive of a proprietary network of executive advisors, which enables us to uncover opportunities, mitigate risks, and craft winning strategies.

Moreover, Lanell’s founder, Niels Stenfeldt, stands as a global authority on Digital Product Passport and digital product twins alongside his tenure as CEO and Chairman in multiple companies, latest as CEO of inriver. He was even invited by Reuters to Davos for the World Economic Forum in Janaury 2024 to discuss about this important topic. His expertise elevates our consultancy services, offering unparalleled insights and strategies to major brands navigating these domains. Our advisory services extend beyond traditional boundaries, providing our clients with cutting-edge solutions in digital product management and sustainability initiatives.

As a holistic consulting model, Lanell operates across various industries and geographies, employing a unified, multifaceted team approach to deliver tailor-made solutions that drive total transformation. We are committed to fostering growth, building competitive advantage, and enhancing the bottom line for our clients. Our turnaround strategies redefine industry norms, focusing on comprehensive organizational alignment rather than mere cost-cutting measures, ensuring sustainable success for businesses facing challenges.

At Lanell, doing the right things the right way is not just a philosophy; it is our practice. It is a commitment that is deeply embedded in our name and in every strategy, investment, and consultation we undertake. Join us in redefining the future of business, where innovation, strategic growth, and sustainability converge to create unparalleled value for our clients and their stakeholders. Welcome to Lanell – where visionary strategies meet actionable solutions.

ork of executive advisors, which enables us to uncover opportunities, mitigate risks, and craft winning strategies.Moreover, Lanell’s founder, Niels Stenfeldt, stands as a global authority on Digital Product Passport and digital product twins. His expertise elevates our consultancy services, offering unparalleled insights and strategies to major brands navigating these domains. Our advisory services extend beyond traditional boundaries, providing our clients with cutting-edge solutions in digital product management and sustainability initiatives.As a holistic consulting model, Lanell operates across various industries and geographies, employing a unified, multifaceted team approach to deliver tailor-made solutions that drive total transformation. We are committed to fostering growth, building competitive advantage, and enhancing the bottom line for our clients. Our turnaround strategies redefine industry norms, focusing on comprehensive organizational alignment rather than mere cost-cutting measures, ensuring sustainable success for businesses facing challenges.At Lanell, doing the right things the right way is not just a philosophy; it is our practice. It is a commitment that is deeply embedded in our name and in every strategy, investment, and consultation we undertake. Join us in redefining the future of business, where innovation, strategic growth, and sustainability converge to create unparalleled value for our clients and their stakeholders. Welcome to Lanell – where visionary strategies meet actionable solutions and where we do the right things the right way – consistently. That is also symbolized in our name: Lanell.